Mobile Integration: What You Are Not Thinking About

Mobile Integration

When it comes to building experiences that engage customers, and particularly in building mobile experiences, mistakes are common. [Read more]

“Appdiction” and What it Means for Retailers


“Appdiction” is a term that the Apigee Institute ( created to describe people’s increasing dependence on their smartphones. [Read more]

Prepare for Mobilgeddon


Google rolled out their mobile-friendly algorithm update in April, and although it has sent some businesses into a panic, there are certain tips that retailers can keep in mind during this change that will help create continued success to a mobile friendly system. [Read more]

Quick Tactics to Optimize Your Landing Pages

Landing Pages

Nearly 1 billion websites exist out there in the World Wide Web. Millions of those websites have hundreds of individual landing pages. [Read more]

Mobile Buyers Changing the Web: How Your Business Can Adapt

Mobile World

More than 60 percent of U.S. citizens own smartphones. [Read more]

Psychology of Cart Abandonment

Cart Abandonment

As long as online shopping sites have been around, site owners have been plagued with the issue of recapturing shoppers who did not complete the order process. [Read more]

HR in Retail 2015: Do’s and Don’ts

HR in Retail 2015

The retail industry is projected to grow 10 percent by 2022 according to the Bureau of Labor Statistics. [Read more]

Authenticity Through Biology: Biosignature


“Banks Heap Suits on Target Over Breach” read a recent headline in the Wall Street Journal story. By the time the story broke, seven financial institutions had filed class action suits against Target, alleging it did not sufficiently protect its customer’s data. [Read more]

Run, Don’t Walk: Chasing Customer Expectations in Retail

Customer Expectations

Smartphones and apps continue to grow in importance for both consumers and the companies dependent on reaching them. [Read more]

Understand Your Customers with Mobile POS Surveys

Mobile POS Surveys

Retailers have relied on point-of-sale (POS) customer surveys since the days of pens and clipboards to get a better idea of what customers want from their shops. [Read more]