Small Business Social Media Trends

Small Business Social Media Trends

Social media can help indie retailers reach current and potential customers. 59 percent of consumers see social media active companies as more approachable and 64 percent of users want companies to use it to answer their questions. Here are social media trends that were on the rise in 2013 and how they can help your small business in 2014. [Read more]

10 Customer Service Trends to Watch in 2014

10 Customer Service Trends to Watch in 2014

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Museum Store Association Conference & Expo

Museum Store Association

The 59th Museum Store Association (MSA) Retail Conference and Expo will take place April 11-14 at the George R. Brown Convention Center in Houston, TX. The conference features educational sessions, the debut of the MSA Certificate Program and new Product Development Gallery, and the return of retail boot camp. [Read more]

What You Need to Know About Twitter Image Preview

You are here: Home / News / Marketing & Management / What You Need to Know About Twitter Image Preview What You Need to Know About Twitter Image Preview

In the past year, there has been a huge build in the amount of images shared on social media, with channels like Pinterest, Instagram, Twitter and Facebook putting more emphasis on photographs and visuals. Twitter recently changed the way images are displayed on the social network. [Read more]

New Video Tactics for Retailers

New Video Tactics For Retailers

A new age of media is coming to your social networks, and video is the newest promotional tool. Have no fear; you do not have to be a videographer or invest money in an expensive video camera to promote your store. [Read more]

Retail’s BIG Show 2014 and the Future of Retail

Retail’s BIG Show 2014 and the Future of Retail

Retail’s BIG Show 2014 at the Jacob K. Javits Convention Center in New York City starts January 12. Keynote speakers include Sprinkles Cupcakes’ Candace Nelson, designer Rebecca Minkoff and Rick Caruso, founder and CEO of Caruso Affiliated. [Read more]

Building Business with Instagram and Pinterest

Building Business with Instagram and Pinterest

People love images and they love seeing them on the Internet. Photos make consumers want to learn about a product or service, and they create an impulse to purchase immediately. [Read more]

Resolve to Tweet, Pin and Post in 2014

Resolve to Tweet, Pin and Post in 2014

New Year’s resolutions: we all make them and break them. Your resolution may last a week or a few months, but eventually you may find yourself back to the same old, same old. Typical personal resolutions involve dieting and exercise. For business, everyone wants to expand their reach and increase sales, but you would be surprised by how many people break their resolutions, even with something as important as their business. [Read more]

Klout: A Retailer’s Social Media Report Card

Klout: A Retailer’s Social Media Report Card

f you are a retailer using social media to market your business and have never heard of Klout, you might want to check it out. Klout.com is a free resource that uses social media analytics to measure your rank according to your social influence. In March 2013, the firm announced “Klout for Business,” analytics to help businesses and brand users learn about their online audiences. [Read more]

Using Instagram and Pinterest To Increase Holiday Sales

Using Instagram and Pinterest To Increase Holiday Sales

Everyone knows that promotions around Christmas and the New Year go hand in hand, regardless of the marketing channel. With consumer spending at its peak, brands need to be promoting their products as much as possible. According to ComScore, 30 percent of retail ecommerce consumer spending took place in the fourth quarter in 2012, with a majority concentrated in the second half. [Read more]

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