Using Video to Engage Customers on Facebook and Instagram

Social Media Video

Gone are the days where you need expensive camera equipment, lighting and professional editing software to create an effective video. [Read more]

Quick Tactics to Optimize Your Landing Pages

Landing Pages

Nearly 1 billion websites exist out there in the World Wide Web. Millions of those websites have hundreds of individual landing pages. [Read more]

Product Video is a Powerful Marketing Tool


By Darcie King More than half of consumers say that watching a product video online makes them more confident in their purchase decision, according to a study by Invodo. As a result, many retailers are opting to showcase their products through short, compelling videos. Video is not only for online sellers. Many big-box and independent […]

Video For Your Website: Tactics to Build Online Sales


By Darcie King Ten years ago, it was rare for online wholesalers and retailers to have video on their websites, and those that did incorporate it into their online marketing plans were considered innovative. Now, if you ask a room full of business owners if they have video on their websites, at least half will […]

Video Marketing: Lights, Camera, Action

image video marketing

In the next 60 seconds users will upload 72 hours of video footage to YouTube, just as they do every minute, every day. [Read more]

Wholesale Central Adds Video

Wholesale Central Adds Video, the top ranked business to business website for buying and selling wholesale merchandise has added wholesale merchandise videos to its homepage. Online video presents a unique opportunity for wholesale suppliers to demonstrate their products to active buyers of wholesale merchandise, and for buyers to easily view the latest products and respond to emerging merchandise […]

Location A Factor In Video

When it comes to video content, it’s long been conventional wisdom that mindset can be a determining factor in the consumer’s interaction. For example, if a commercial for a product airs during his favorite TV show, he might be annoyed by it; yet if he is in the market for said product, he might view […]